STATE OF THE DIGITAL GIG WORKER ECONOMY • 2025

Building a fair, independent future for digital gig workers

Evidence-led insights and a growing community pushing for equitable reform-through annual surveys, open research, and practical tools that increase worker agency.

273
Survey responses
21
Interviews
40+
Countries

Why independence matters

Workers want more control over pricing, client relationships, and data portability—without giving up security and trust. Our research points to practical levers for change: verified portfolios, escrowed milestones, explainable trust signals, and strong data rights.

  • Design an independence system that offers transactional security and client access
  • Address high switching costs: pricing, data/privacy, learning time, and compatibility
  • AI assistance is becoming foundational across roles—especially writing and sales
  • Combine trust + independence: verified identity and reputation evidence with worker control

Take part in the research

Contribute to the State of the Digital Gig Work Economy. Your responses help design a freelancer‑first platform. Open to digital gig workers, freelancers, and aspiring content creators.

You’ll be redirected to a secure survey link. No spam, no sales.

Join the community

Be first to test early features (client matching, escrowed payments, portable reputation), give feedback, and access events.

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Research Approach

About the Researcher & Positionality

Spiro Kovac is a researcher and entrepreneur with long experience working in and around the digital gig economy. His motivation is both professional and personal-balancing flexibility with fairness-and that perspective shapes a practical, evidence-led agenda focused on improving worker agency.

Worker Agency Trust & Verification Portable Reputation Secure Transactions Data Rights

    Evidence-First

    Repeatable annual measures to separate signal from noise.

    Clear definitions

    Consistent screening and operational categories for comparable analysis.

    Worker Agency

    Recommendations favor worker control over pricing, clients, and data portability.